creativity meets passion.
A spark of an idea. That's all it took in 2003 to ignite the notion for a different kind of digital agency—one passionately committed to delivering insightful strategies & brand-focused, creative experiences that inspire
and motivate people to act. We're Propane. And we're fired up.
LEADERSHIP
steven brisson
CEO
With over 20 years of pioneering experience in the digital industry, Steven is the primary driving force behind Propane Studio's reputation as one of San Francisco's fastest growing full-service digital agencies. Steven draws upon his deep roots in strategic business planning, brand stewardship, and operational oversight to foster best-in-class solutions across a broad range of sectors.
As former owner of Black Dog, an acclaimed Chicago-based digital agency known for the first-gen digital offerings of Ace Hardware, Bally Total Fitness and the LPGA, Steven most recently leveraged his deep experience as a creative team leader to establish an in-house digital agency within a tech consultancy for AdAge's 2011 top digital agency, Acquity Group, resulting in unprecedented top-line growth
(from < $500K to $10M in under 20 months).
In his off-time, Steven is an award-winning editorial/commercial photographer and avid Harley rider. He lives with his wife Laura in sunny SOMA and swears he'll never suffer thru another harsh Chicago winter.
neil chaudhari
Principal, Director of Strategy
As the lead of Propane's strategy team and new business efforts, Neil develops strategic initiatives and creative solutions for a diverse group of clients across a variety of industries and channels. Collaborating closely with clients and Propane's interdisciplinary teams, he is continually able to successfully transform clients' business strategies into impactful branded experiences.
Prior to founding Propane Studio, Neil amassed over a dozen years experience providing branded strategic direction to both the business and technology sectors serving globally recognized clients such as Hewlett-Packard, Cisco Systems and Wells Fargo.
A successful local rock drummer, Neil enjoys culture, sailing and traveling with his wife Lilu and their adorably keg-shaped pug, Tara.
rahul odedra
Executive Creative Director
In his role as ECD and a member of the senior management team, Rahul is responsible for driving creative excellence and strategically growing the creative offering for Propane's roster of industry-leading brands.
Raised in the UK, Rahul credits his innate ability to manage, mentor and inspire both internal creative teams and enthusiastically satisfied clients on the heavy influence European interdisciplinary design has had on his work. Prior to Propane Studio, he served a senior lead creative at both Digital Pulp and CNN.com in New York. Throughout his career, Rahul's elegant and insightful work has received numerous awards and accolades from industry-leading organizations including the Webbys, BAFTA, Communication Arts and Print Magazine.
Married to his equally creative photo-editor wife, Marian, Rahul spends his city weekends leisurely taking in cultural events & concerts, or simply screaming at the top of his British lungs whenever Chelsea is on the telly.
miki viray
Director of Client Services
As Director of Client Services, Miki supports Propane's organizational growth by providing strategic client direction, building new relationships and overseeing existing client accounts, while ensuring all projects are implemented according to schedule, budget and expectations.
Prior to joining Propane Studio, Miki leveraged her 15 years of brand marketing and management experience at San Francisco's Embarcadero Center, where she created and led innovative marketing, community, and public relations programs for the facility's 100+ specialty retailers.
Miki lives in the colorful Mission District, where she spends her precious-little spare time scoping out local art shows, exploring new culinary delights and searching for the perfect Sidecar. She is an aspiring art collector and lives with her pup, Luna.



